Oct 23, 2025
Web3 Transition
5 minute read
We are pleased to announce that we have partnered with Own. App, a creator-first social platform that gives users full control over their content, audience and earnings through decentralized infrastructure and transparent analytics.
With our all-in-one SaaS platform for founders, investors and institutions, offering asset tokenization, cap table management and smart contract deployment, and Own. App’s gamified engagement tools, this partnership brings together the technical foundation of Web3 project building with the community-driven growth that fuels long-term success.
Own. App at a Glance
Own. App aims to be the answer to a lot of today’s social networking limits by removing follower-count barriers to discovery and ensuring fair monetization to put creators, not platforms, in control of their growth and income
On Own. App, content discovery runs on real-time weekly charts that reset, allowing any creator to go viral instantly without an existing following
Creators keep 100 percent ownership of their work, with monetization options that include Tipping & Coins, AI Own. App Shops, Sponsorships & Ads, Content Licensing and Own. App Creator Fund
The Own. App Creator Fund rewards both creators and fans in $OWN tokens for engagement actions such as likes, comments, shares and rankings, with instant, transparent payouts
Own. App has held strong momentum since launching its public beta in June 2025 after a VIP waitlist of over 60,000 sign-ups
Strategic partnerships include WallStreetBets founder Jaime Rogozinski as a strategic advisor, and Ubuntu Tribe to grow creator opportunities in Africa
Its experienced leadership team includes Sarah Mick, co-creator of Tinder and Bumble, as Chief Creative Officer, alongside founders with deep Web3 and consumer app expertise
Partnership Details
As part of this partnership, Own. App will subscribe to our suite of tokenization and management tools, cap table management, smart contract deployment and other Web3 functionalities.
In turn, we’ll be integrating Own. App’s community engagement features into our ecosystem, serving as the community interaction layer and using gamified features to drive participation across Blubird-powered projects. Together, we will explore opportunities to embed Own. App within Blubird’s Investor Portal and Hypengine, including visibility in the “Gem Field” discovery section to drive growth and incentive programs for projects.
By leveraging Own. App’s modular design, Blubird-powered projects will be able to easily launch quests, airdrops, and community campaigns, enabling deeper participation for both founders and investors.
Looking Forward
For us at Blubird, this partnership is about more than simply connecting tools — it’s about building a complete ecosystem where Web3 projects can launch, expand, and foster strong communities. By combining our infrastructure with Own. App’s engagement capabilities, we’re creating new opportunities for visibility, interaction, and sustainable growth across our network.
To stay updated on our partnership and to learn more about Own. App, visit their website and follow them on X.
About Blubird:
Blubird is building the global ecosystem for tokenized assets and digital equity. Since 2021, the company has developed a comprehensive suite that connects issuers, investors, and institutions through seamless, compliance-first tokenization workflows. From funding and cap table management to real-world asset digitization and investor onboarding, Blubird creates the end-to-end environment where traditional enterprises and Web3 innovators converge.
About Own. App:
Own. App is the next-gen gamified social media app that is a performance-based content platform, where creators earn from ranked content or moments based on true merit, while owning their audience and content—driven by real-time engagement and scarcity.